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The history of marketing thought edited by Mark Tadajewski and D.G. Brian Jones
Publication details: Thousand Oaks, CA SAGE 2008Description: xiii, 437 p. ; 23 cmISBN:- 9781847870018
- 658.8001 TAD.3
| Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|
| Anna Centenary Library | 658.8001 TAD.3 (Browse shelf(Opens below)) | Available | 161782 |
Browsing Anna Centenary Library shelves Close shelf browser (Hides shelf browser)
| 658.8001 OLS Liberty, desert and the market : a philosophical study | 658.8001 OLS Liberty, desert and the market : a philosophical study | 658.8001 SAR Critical marketing : defining the field | 658.8001 TAD.3 The history of marketing thought | 658.80014 KIT Integrated marketing communications : a primer | 658.80019 BRO Influencer marketing : who really influences your customers? | 658.80019 DAN Why it sells : decoding the meanings of brand names, logos, ads, and other marketing and advertising ploys |
Includes bibliographical references
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