The expressive organization : linking identity, reputation, and the corporate brand edited by Majken Schultz, Mary Jo Hatch, and Mogens Holten Larsen

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Publication details: Oxford Oxford University Press 2000Description: xv, 292 p. : ill. ; 24 cmISBN:

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Holdings
Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	659.285 SCH (Browse shelf(Opens below))	Available		113066

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Previous	659.285 GEN Winning reputations : how to be your own spin doctor	659.285 GRU Excellent public relations and effective organizations: a study of communication management in three countries	659.285 ROS Board perspectives : building value through investor relations	659.285 SCH The expressive organization : linking identity, reputation, and the corporate brand	659.289 JOH New activism and the corporate response	659.289 MOR How to manage your global reputation : a guide to the dynamics of international public relations	659.2930776 KOL Tourism marketing for cities and towns : using branding and events to attract tourists	Next

Includes bibliographical references and index

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