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The CRM handbook : a business guide to customer relationship management Jill Dyché

By: Publication details: Boston, MA Addison Wesley 2002Description: xxiv, 307 p. : ill. ; 24 cmISBN:
  • 9780201730623
Subject(s): DDC classification:
  • 658.812 DYC
Item type: Books
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Includes bibliographical references (p. 281-286) and index

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