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Strategic marketing for nonprofit organizations Alan R. Andreasen, Philip Kotler

By: Contributor(s): Publication details: Upper Saddle River, NJ Prentice Hall 2003Edition: 6th edDescription: v, 536 p. : ill. ; 25 cmISBN:
  • 9780130419774
ISSN:
  • 2002027440
Subject(s): DDC classification:
  • 658.0480688 AND
Item type: Books
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