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Marketing research David J. Luck, Ronald S. Rubin

By: Contributor(s): Publication details: Upper Saddle River, NJ Prentice Hall c1987Edition: 7th edDescription: xvii, 683 p. : ill. ; 25 cmISBN:
  • 0135578280
ISSN:
  • 86025255
Subject(s): DDC classification:
  • 658.83 LUC
Item type: Books
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Rev. ed. of: Marketing research / David J. Luck... [et al.]. 6th ed. c1982. Includes bibliographical references and indexes

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