Marketing management : a South Asian perspective Philip Kotler, Abraham Koshy, Mithileswar Jha, Kevin Lane Keller

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Publication details: New Delhi Pearson 2009Edition: 13th edDescription: xlvii, 647 p. : col. ill. ; 28 cmISBN:

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Item type: Books

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Holdings
Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.8 KOT (Browse shelf(Opens below))	Available		570777
Anna Centenary Library	658.8 KOT (Browse shelf(Opens below))	Available		94944

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Previous	658.8 KOT FAQs on marketing : answered by the guru of marketing	658.8 KOT International marketing : second Asia Pacific edition	658.8 KOT Kotler on marketing : how to create, win, and dominate markets	658.8 KOT Marketing management : a South Asian perspective	658.8 KOT Marketing management : a South Asian perspective	658.8 KOT Marketing in the public sector : a roadmap for improved performance	658.8 KOT Marketing in the public sector : a roadmap for improved performance	Next

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