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Integrated marketing communications William Chitty, Nigel Barker, Terence A. Shimp
Publication details: South Melbourne Cengage Learning 2008Edition: 2nd edDescription: 414 p. : ill. ; 27 cmISBN:- 9780170136679
- 658.802 CHI
| Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|
| Anna Centenary Library | 658.802 CHI (Browse shelf(Opens below)) | Available | 203148 |
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| 658.802 BLY The marketing plan handbook : develop big picture marketing plans for pennies on the dollars | 658.802 CAS Management of retail buying | 658.802 CHi Integrated marketing communications | 658.802 CHI Integrated marketing communications | 658.802 CIM Marketing management in practice | 658.802 CLO Integrated advertising promotion and marketing communication | 658.802 COH The marketing plan |
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