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Integrated marketing communications William Chetty, Nigel Barker and Terence A. Shimp
Publication details: Australia Thomson 2008Description: xx, 471 p. : ill. ; 26 cmISBN:- 9780170120081
- 658.802 CHi
| Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|
| Anna Centenary Library | 658.802 CHi (Browse shelf(Opens below)) | Available | 469716 |
Browsing Anna Centenary Library shelves Close shelf browser (Hides shelf browser)
| 658.802 BER Marketing research | 658.802 BLY The marketing plan handbook : develop big picture marketing plans for pennies on the dollars | 658.802 CAS Management of retail buying | 658.802 CHi Integrated marketing communications | 658.802 CHI Integrated marketing communications | 658.802 CIM Marketing management in practice | 658.802 CLO Integrated advertising promotion and marketing communication |
Includes Index
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