Global marketing strategies Jean-Pierre Jeannet, Hubert David Hennessey

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Publication details: Mumbai ; Chennai Jaico Publishing 2001Edition: 2nd edDescription: xviii, 899 p. : ill. ; 25 cmISBN:

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.84 JEA (Browse shelf(Opens below))	Available		379791

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Previous	658.84 HSU Innovative planning for electronic commerce and enterprises : a reference model	658.84 JAG Fusion for profit : how marketing and finance can work together to create value	658.84 JEA Global marketing strategies	658.84 JEA Global marketing strategies	658.84 JOH Global marketing : foreign entry, local marketing & global management	658.84 JOH Global marketing : foreign entry, local marketing, & global management	658.84 JOS International marketing	Next

Includes bibliographical references and indexes

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