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Fundamentals of marketing research edited by Naresh Malhotra
Publication details: Thousand Oaks, CA SAGE Publications 2007Description: vi, 401 p, ill. ; 24 cmISBN:- 9781412921237
- 2006938042
- 658.83 MAL.3
| Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|
| Anna Centenary Library | 658.83 MAL.3 (Browse shelf(Opens below)) | Available | 160926 |
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| 658.83 MAL Marketing research : an applied orientation | 658.83 MAL Review of marketing research | 658.83 MAL.1 Review of marketing research | 658.83 MAL.3 Fundamentals of marketing research | 658.83 MAL.4 Fundamentals of marketing research | 658.83 MAR Qualitative market research : a comprehensive guide | 658.83 MAR Turning silver into gold : how to profit in the new boomer marketplace |
Includes bibliographical references
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