Essentials of marketing : a marketing strategy planning approach William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy

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Publication details: Boston McGraw-Hill/Irwin 2010Edition: 12th edDescription: xxxix, 691 p. : ill. (some col.) ; 28 cmISBN:

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.8 PER (Browse shelf(Opens below))	Available		254452
Anna Centenary Library	658.8 PER (Browse shelf(Opens below))	Available		408022

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Includes bibliographical references and indexes

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