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Brand sense : sensory secrets behind the stuff we buy Martin Lindstrom ; foreword by Philip Kotler

By: Publication details: New York Free Press 2010Edition: 1st Free Press trade pbk. edDescription: 175 p. : ill. ; 22 cmISBN:
  • 9781439172018
ISSN:
  • 2010485163
Subject(s): DDC classification:
  • 658.827 LIN
Item type: Books
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