Advertising and promotion : an integrated marketing communications perspective George E. Belch, Michael A. Belch, Keyoor Purani

By:

Contributor(s):

Publication details: New Delhi Tata McGraw Hill Education 2010Edition: 7th edDescription: xxxiii, 1075 p. : ill. ; 24 cmISBN:

ISSN:

Subject(s):

DDC classification:

Item type: Books

Tags from this library: No tags from this library for this title.

Average rating: 0.0 (0 votes)

Holdings
Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	659.1 BEL (Browse shelf(Opens below))	Checked out	27.11.2024	255759

Previous	No cover image available	No cover image available						Next
Previous	659.1 BEL Advertising & Promotion	659.1 BEL Advertising & Promotion	659.1 BEL Advertising and promotion : an integrated marketing communications perspective	659.1 BEL Advertising and promotion : an integrated marketing communications perspective	659.1 BEL Advertising and Promotion	659.1 BRO Your attention, please. : how to appeal to today's distracted, disinterested, disengaged, disenchanted, and busy consumer	659.1 BUT Excellence in advertising : the IPA guide to best practice	Next

Includes bibliographical references (p. [990]-1027) and indexes

There are no comments on this title.

to post a comment.

Find us on the map