Advertising : principles & practice William Wells, Sandra Moriarty, John Burnett

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Publication details: New Delhi Pearson 2006Edition: 7th edDescription: xxxi, 592 p. ; col. ill. ; 29 cmISBN:

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	659.1 WEL (Browse shelf(Opens below))	Available		94067

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Includes bibliographical references (p. 575-580) and index

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