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Hispanic marketing : a cultural perspective Felipe Korzenny, Betty Ann Korzenny
Publication details: Boston Elsevier/Butterworth-Heinemann c2005Description: xxiv, 328 p. : ill. ; 23 cmISBN:- 9780750679039
- 2005008903
- 658.8008968073 KOR
| Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|
| Anna Centenary Library | 658.8008968073 KOR (Browse shelf(Opens below)) | Available | 331323 |
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| 658.800846095 HED The glittering silver market : the rise of elderly consumers in Asia | 658.80086 WIT Business inside out : capturing millions of brand-loyal gay consumers | 658.8008664 SEN Business, not politics : the making of the gay market | 658.8008968073 KOR Hispanic marketing : a cultural perspective | 658.800917 BAT Marketing issues in transitional economies | 658.80092 SHE Legends in marketing | 658.80092 SHE Legends in marketing |
Includes bibliographical references and index
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