Health care marketing : tools and techniques John L. Fortenberry, Jr

By:

Fortenberry, John L

Publication details: Boston, MA Jones and Bartlett Publishers c2010Edition: 3rd edDescription: xxiii, 311 p. : ill. ; 24 cmISBN:

9780763763275

ISSN:

2008028575

Subject(s):

Health Services Administration
Marketing of Health Services - methods
Medical care - Marketing

DDC classification:

362.10688 FOR

Item type: Books

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Holdings
Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	362.10688 FOR (Browse shelf(Opens below))	Available		298182

Rev. ed. of.: Marketing tools for healthcare executives / John L. Fortenberry, Jr., 2nd ed., c2005. Includes bibliographical references (p. 297-299) and index

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Health care marketing : tools and techniques John L. Fortenberry, Jr

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