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Global marketing management : changes, challenges and new strategies Kiefer Lee, Steve Carter

By: Contributor(s): Publication details: Oxford Oxford University Press 2005Description: xxxi, 582 p. : col. ill. ; 25 cmISBN:
  • 9780071460453
ISSN:
  • 2005003201
Subject(s): DDC classification:
  • 658.84 LEE
Item type: Books
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Holdings
Current library Call number Status Date due Barcode
Anna Centenary Library 658.84 LEE (Browse shelf(Opens below)) Available 110732
Anna Centenary Library 658.84 LEE (Browse shelf(Opens below)) Available 255470

Includes bibliographical references and index

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