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Global marketing and advertising : understanding cultural paradoxes Marieke de Mooij

By: Publication details: Thousand Oaks, CA SAGE c2010Edition: 3rd edDescription: xviii, 323 p. : ill. ; 26 cmISBN:
  • 9781412970419
ISSN:
  • 2009002539
Subject(s): DDC classification:
  • 658.802 DEM
Item type: Books
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Holdings
Current library Call number Status Date due Barcode
Anna Centenary Library 658.802 DEM (Browse shelf(Opens below)) Available 162232

Includes bibliographical references and index

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