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Global marketing : foreign entry, market development & strategy implementation Michael R. Czinkota ... [et al.]

By: Publication details: Scarborough, ON Nelson Education 2009Edition: 1st Canadian edDescription: xxviii, 674 p. : col. ill. ; 28 cmISBN:
  • 9780176104061
ISSN:
  • 2009052412
Subject(s): DDC classification:
  • 658.84 CZI
Item type: Books
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Includes bibliographical references and index

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