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Global marketing : foreign entry, local marketing, & global management Johny K. Johansson

By: Publication details: Boston McGraw-Hill Irwin 2009Edition: 5th edDescription: xix, 662 p. : ill. ; 29 cmISBN:
  • 9780073381015
ISSN:
  • 2008039034
Subject(s): DDC classification:
  • 658.84 JOH
Item type: Books
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Includes bibliographical references and indexes

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