Fusion for profit : how marketing and finance can work together to create value by Sharan Jagpal ; with the assistance of Shireen Jagpal

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Publication details: Oxford Oxford University Press 2008Description: xxviii, 636 p. 24 cmISBN:

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.84 JAG (Browse shelf(Opens below))	Available		153961

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Previous	658.84 HOL Global marketing : a decision-oriented approach	658.84 HOP Grow your global markets: a handbook for successful market entry	658.84 HSU Innovative planning for electronic commerce and enterprises : a reference model	658.84 JAG Fusion for profit : how marketing and finance can work together to create value	658.84 JEA Global marketing strategies	658.84 JEA Global marketing strategies	658.84 JOH Global marketing : foreign entry, local marketing & global management	Next

Includes index

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