Direct marketing in action : cutting-edge strategies for finding and keeping the best customers Andrew R. Thomas ... [et al.]

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Publication details: Westport, CT Praeger Publishers 2007Description: xiv, 218 p. ; 23 cmISBN:

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Item type: Books

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.802 THO (Browse shelf(Opens below))	Available		119728

Includes bibliographical references (p. [195]-199) and index

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