APA
Verganti R., . (2009). Design-driven innovation : changing the rules of competition by radically innovating what things mean. Boston: Harvard Business School.
Chicago
Verganti Roberto, . 2009. Design-driven innovation : changing the rules of competition by radically innovating what things mean. Boston: Harvard Business School.
Harvard
Verganti R., . (2009). Design-driven innovation : changing the rules of competition by radically innovating what things mean. Boston: Harvard Business School.
MLA
Verganti Roberto, . Design-driven innovation : changing the rules of competition by radically innovating what things mean. Boston: Harvard Business School. 2009.