Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing Abaetê de Azevedo and Ricardo Pomeranz

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Publication details: New York McGraw-Hill 2008Description: xi, 226 p. : ill. ; 24 cmISBN:

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.8 AZE (Browse shelf(Opens below))	Available		256949
Anna Centenary Library	658.8 AZE (Browse shelf(Opens below))	Available		487589

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Previous	658.8 AVI : Business marketing	658.8 AXE Management information for marketing decisions	658.8 AXE CIM coursebook : management information for marketing decisions	658.8 AZE Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing	658.8 AZE Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing	658.8 BAB CB, 2008-2009	658.8 BAI Marketing	Next

Includes bibliographical references (p. 217-220) and index

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