Buzz : real-life lessons in word-of-mouth marketing Emanuel Rosen

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Publication details: London Profile Books 2010Edition: 1st South Asian edDescription: xvi, 360 p. ; 20 cmISBN:

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.8 ROS (Browse shelf(Opens below))	Available		311245

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Previous	658.8 RIX Essential marketing skills	658.8 ROB Emotion marketing : the Hallmark way of winning customers for life	658.8 ROE Marketing professional services : winning new business in the professional services sector	658.8 ROS Buzz : real-life lessons in word-of-mouth marketing	658.8 ROS Convergence marketing : combining brand and direct for unprecedented profits	658.8 ROS Buzz: real life lessons in world-of-mouth marketing	658.8 ROS Buzz: real life lessons in world-of-mouth marketing	Next

Includes bibliographical references (p. [342]-345) and index

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