Branding : brand strategy, design, and implementation of corporate and product identity Helen Vaid

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Publication details: New York Watson-Guptill 2003Edition: 1st edDescription: 192 p. : col. ill. ; 24 cmISBN:

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.827 VAI (Browse shelf(Opens below))	Available		505714

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Previous	658.827 TRO Big brands, big trouble : lessons learned the hard way	658.827 TWI Branded nation : the marketing of megachurch, college, inc., and museumworld	658.827 TYB Kellogg on branding : the marketing faculty of the Kellogg School of Management	658.827 VAI Branding : brand strategy, design, and implementation of corporate and product identity	658.827 VAN Branding : a reference guide to solving your toughest branding problems and strengthening your market position	658.827 VAN Global brand strategy : unlocking branding potential across countries, cultures & markets	658.827 VER Branding demystified : plans to payoffs	Next

Includes index

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