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Brand failures : the truth about the 100 biggest branding mistakes of all time Kenneth M. Cosgrove
Publication details: Bern Peter Lang c2007Description: x, 364 p. ; 23 cmISBN:- 9780820474656
- 2006101457
- 320.52097309045 COS.12
| Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|
| Anna Centenary Library | 320.52097309045 COS.12 (Browse shelf(Opens below)) | Available | 218385 |
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| 320.520973 PRE Trainwreck : the end of the conservative revolution (and not a moment too soon) | 320.520973 REG Upstream : the ascendance of American conservatism | 320.5209730904 PHI Invisible hands : the making of the conservative movement from the new deal to Reagan | 320.52097309045 COS.12 Brand failures : the truth about the 100 biggest branding mistakes of all time | 320.52097309045 MIC The right nation: why America is different | 320.52097309045 SCH A time for choosing : the rise of modern American conservatism | 320.52097309045 SCH A time for choosing: the rise of modern American conservatism |
Includes bibliographical references and index
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