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The new PR toolkit : strategies for successful media relations (Record no. 61051)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00759nam a2200229Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191130s2003##################000#0#eng## |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780130090256 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.2 BRE |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Breakenridge, Deirdre |
| 245 ## - TITLE STATEMENT | |
| Title | The new PR toolkit : strategies for successful media relations |
| Statement of responsibility, etc | Deirde Breakenridge, Thomas J. DeLoughry |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Upper Saddle River, NJ |
| Name of publisher | Financial Times Prentice Hall |
| Year of publication | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxv, 240 p. : ill. ; 24 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Mass media and business |
| Topical Term | Public relations |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | DeLoughry, Thomas J |
| 991 ## - | |
| -- | 87455 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 09.10.2020 | 659.2 BRE | 315936 | 09.10.2020 | English Books |