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Shopper marketing (Record no. 594117)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00417nam a2200133 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 251027s2025##################000#0#eng## |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780749460938 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.157 |
| Item number | STA |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Stahlberg, Markus |
| 245 10 - TITLE STATEMENT | |
| Title | Shopper marketing |
| Sub Title | : how to increase purchase decisions at the point of sale |
| Statement of responsibility, etc | / Markus Stahlberg and Ville Maila |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Maila, Ville |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | English Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 27.10.2025 | 659.157 STA | 311862 | 27.10.2025 | English Books |