The End Of Fashion : How Marketing Changed The Clothing Game Forever (Record no. 580746)

MARC details
000 -LEADER
fixed length control field 01284nam a2200181 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780060958206
Paper back/Hardbound pbk
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 687.0688
Item number AGI
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Teri Agins
245 10 - TITLE STATEMENT
Title The End Of Fashion : How Marketing Changed The Clothing Game Forever
250 ## - EDITION STATEMENT
Edition statement 1st
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Usa
Name of publisher Harpercollins
Year of publication 2010
300 ## - PHYSICAL DESCRIPTION
Number of Pages 272
500 ## - GENERAL NOTE
General note A solid, hard-hitting, and uncompromising journalistic look at the fashion industry. The time when "fashion" was defined by French designers whose clothes could be afforded only by elite has ended. Now designers take their cues from mainstream consumers and creativity is channeled more into mass-marketing clothes than into designing them. Indeed, one need look no further than the Gap to see proof of this. In The End of Fashion, Wall Street Journal, reporter Teri Agins astutely explores this seminal change, laying bare all aspects of the fashion industry from manufacturing, retailing, anmd licensing to image making and financing. Here as well are fascinating insider vignettes that show Donna Karan fighting with financiers,the rivalry between Ralph Lauren and Tommy Hilfiger, and the commitment to haute conture that sent Isaac Mizrahi's business spiraling<br/>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Full call number Accession Number Price effective from Koha item type
        Anna Centenary Library Anna Centenary Library 12.08.2025 687.0688 AGI 466762 12.08.2025 Reference

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