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Data strategy : how to profit from a world of big data, analytics and artificial intelligence (Record no. 566506)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00828nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241212s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781398602588 |
| Paper back/Hardbound | pbk |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4038 |
| Item number | MAR |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Marr, Bernard |
| 245 #0 - TITLE STATEMENT | |
| Title | Data strategy : how to profit from a world of big data, analytics and artificial intelligence |
| Statement of responsibility, etc | Bernard Marr |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Kogan Page |
| Year of publication | 2021 |
| Place of publication | UK |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 259 p. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Title is fully updated with insights on understanding your customers and markets and how to provide them with intelligent services and products. With case studies and real-world examples throughout, Bernard Marr offers unrivalled expertise on how to gain the competitive advantage in a data-driven world. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Big data |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 6TH FLOOR, A WING | 02.08.2024 | 2727.94 | 658.4038 MAR | 697434 | 12.12.2024 | Reference |