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Powerful B2B Content: Using Brand Journalism To Create Compelling And Authentic Storytelling (Record no. 540943)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00498nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240825s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781789660999 |
| Paper back/Hardbound | pbk |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | FLA |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Flashman, Gay |
| 245 #0 - TITLE STATEMENT | |
| Title | Powerful B2B Content: Using Brand Journalism To Create Compelling And Authentic Storytelling |
| Statement of responsibility, etc | Gay Flashman |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | 2020 |
| Place of publication | London |
| Name of publisher | KoganPage |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 224 p. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographies and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Industrial Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | English Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 6TH FLOOR, B WING | 17.07.2024 | 2114.94 | 658.8 FLA | 696257 | 25.08.2024 | Reference | ||||
| Anna Centenary Library | Anna Centenary Library | 6TH FLOOR, B WING | 17.07.2024 | 2114.94 | 658.8 FLA ; 1 | 696258 | 25.08.2024 | Reference |