Crisis Communication (Record no. 540279)

MARC details
000 -LEADER
fixed length control field 02266nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240825s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780749456290
Paper back/Hardbound pbk
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2
Item number ANT
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Anthonissen, Peter F.
245 #0 - TITLE STATEMENT
Title Crisis Communication
Statement of responsibility, etc / Peter F Anthonissen
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Year of publication 2009
Place of publication London
Name of publisher KoganPage
300 ## - PHYSICAL DESCRIPTION
Number of Pages xviii, 222 p.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographies and index
520 ## - SUMMARY, ETC.
Summary, etc Crises have always been a part of the business world-yet they still take companies by surprise. Planning is absolutely essential if an organization wants to stand a real chance of surviving any kind of crisis. Every day, accidents and disasters make the news headlines. It is vital that companies are able to limit potential damage and provide a clear message from the organization involved to the public and the media. Crisis Communication provides indispensable information on a wealth of topics, including crisis preparation, crisis survival and reputation management. Written by communication experts from all over the world, this truly international and informative crisis manual is compelling reading for CEOs, general managers, marketing and communication officers, public relations practitioners and students of public relations. Senior management and leaders within companies embroiled in a crisis have learn t the hard way what happens when the unthinkable becomes a reality - an accident results in death or injury; a failed company takeover causes share prices to plummet, or toxic foods, drinks or medicines leads to mass hysteria. All attention focuses on the guilty parties - and the media can be expected to make this crisis headline news within a matter of hours. No company or organization is immune to crisis. Everyday, businesses run the risk of being affected. However, a crisis does not necessarily have to turn into a disaster for the business or organization involved. Crisis Communication provides readers with practical advice on how to limit damage effectively by acting quickly and positively. This comprehensive & accessible title also explains how to turn a crisis into an opportunity by communicating efficiently, through the use of successful public relations strategies.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Crisis Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type English Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Accession Number Price effective from Koha item type
        Anna Centenary Library Anna Centenary Library 6TH FLOOR, B WING 17.07.2024 350.00 659.2 ANT 695993 25.08.2024 English Books
        Anna Centenary Library Anna Centenary Library 6TH FLOOR, B WING 17.07.2024 350.00 659.2 ANT ; 1 695994 25.08.2024 English Books

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