Words that work : communicate your purpose, your profits and your performance (Record no. 525206)

MARC details
000 -LEADER
fixed length control field 01764nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240821s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781398603301
Paper back/Hardbound pbk
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.45
Item number WRI
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Wright, Val
245 #0 - TITLE STATEMENT
Title Words that work : communicate your purpose, your profits and your performance
Statement of responsibility, etc / Val Wright
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher Kogan Page
Year of publication 2022
Place of publication London, United Kingdom
300 ## - PHYSICAL DESCRIPTION
Number of Pages xix, 191 p.
Other physical details : ill.
Dimensions ; 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index
520 ## - SUMMARY, ETC.
Summary, etc Challenge the 'business as usual' rhetoric and create a stronger narrative in today's purpose-driven society with Words That Work. When a Broadway or West End show opens on its first night, everyone knows their lines. When it's time for the Super Bowl, the Olympics or World Cup, the athletes have prepared with precision. Yet in board rooms, company away days and conferences around the world, repeatedly leaders are starting off badly when millions in revenue are at stake. The most successful executives know that they need to invest their time in preparing in a thoughtful and intentional way to continuously improve their knowledge and communication skills so that they can effectively lead their organizations. Words That Work will help leaders benefit from the strategies, language and tools of CEOs who know how to speak the right language at the right time. But Words That Work does more than that. It calls on leaders to challenge the 'usual' business conversations. Val Wright turns a number of familiar communication approaches on their head, and shows the reader how to question, contest and change traditional language skilfully and persuasively.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Business communication
Topical Term Communication in management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Accession Number Price effective from Koha item type
        Anna Centenary Library Anna Centenary Library 6TH FLOOR, B WING 05.03.2024 2292.00 658.45 WRI 680114 21.08.2024 Reference

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