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Madscam : kick-ass advertising without the Madison Avenue price tag (Record no. 521)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00677nam a2200217Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191130s2006##################000#0#eng## |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781599180427 |
| 022 ## - INTERNATIONAL STANDARD SERIAL NUMBER | |
| International Standard Serial Number | 2006020656 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | ACL |
| Transcribing agency | ACL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 PAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Parker, George |
| 245 ## - TITLE STATEMENT | |
| Title | Madscam : kick-ass advertising without the Madison Avenue price tag |
| Statement of responsibility, etc. | George Parker |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Irvine, CA |
| Name of publisher, distributor, etc. | Entrepreneur Press |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 264 p. : ill. ; 23 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references (p. 241-250) and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| Topical term or geographic name entry element | Small business marketing |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | 56a4fc05ac10000c6ae25163baba6763 |
| 991 ## - | |
| -- | 91043 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 09.10.2020 | 659.1 PAR | 404910 | 09.10.2020 | 09.10.2020 | English Books |