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Customer experience and experiential marketing (Applications in hospitality and tourism industry) (Record no. 495498)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00565nam a22001817a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210907b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788183297745 |
| Paper back/Hardbound | hbk |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| Item number | RAM |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Ramjit |
| 245 ## - TITLE STATEMENT | |
| Title | Customer experience and experiential marketing (Applications in hospitality and tourism industry) |
| Statement of responsibility, etc | Dr. Ramjit |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Shree Publishers & Distributors |
| Year of publication | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xi, 308 p. |
| Other physical details | ill. |
| Dimensions | 23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Branding (Marketing) |
| Topical Term | Corporate image |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | English Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 6TH FLOOR, A WING | 21.03.2021 | 1600.00 | 658.827 RAM | 617911 | 07.09.2021 | English Books |