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Trade and Market for Minerals, Metals, Oil and Gas: Dynamics and Determinants (Record no. 495170)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00841nam a2200157 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | English |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789386355294 |
| Paper back/Hardbound | hbk |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 332.644 DEE |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Deepak Chaudhary |
| 245 ## - TITLE STATEMENT | |
| Title | Trade and Market for Minerals, Metals, Oil and Gas: Dynamics and Determinants |
| Statement of responsibility, etc | Deepak Chaudhary |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Random Publications |
| Year of publication | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 294 |
| Other physical details | vi, illu, ; Pictures |
| Dimensions | 30cm. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Trade marketing is a discipline of marketing that relates to increasing the demand at wholesaler, retailer, or distributor level rather than at the consumer level. However, there is a need to continue with Brand Management strategies to sustain the need at the consumer end. A shopper, who may be the consumer him/herself, is the one who identifies and purchases a product from a retailer. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | English Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 4TH FLOOR, A WING | 16.08.2019 | 332.644 DEE | 611613 | 02.09.2021 | English Books |