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Viva�s dictionary of marketing terms (Record no. 465082)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00549nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210417s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788176490191 |
| -- | 8176490199 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.800321 BEN |
| Item number | 2.658.800321BEN |
| 245 #0 - TITLE STATEMENT | |
| Title | Viva�s dictionary of marketing terms |
| Statement of responsibility, etc. | Vivas dictionary of marketing terms |
| 250 ## - EDITION STATEMENT | |
| Remainder of edition statement | "xiv, 316 p. : ill. ; 24 cm. ; pbk." |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Viva Books Private Limited |
| Date of publication, distribution, etc. | 2005 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | "Bennett, Peter D." |
| Numeration | Peter D. Bennett |
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