Search the Library Catalogue
Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success (Record no. 45093)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00837nam a2200241Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191130s2009##################000#0#eng## |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470438992 |
| 022 ## - INTERNATIONAL STANDARD SERIAL NUMBER | |
| International Standard Serial Number | 2009007398 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | ACL |
| Transcribing agency | ACL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 SCH |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Schultz, Mike |
| 245 ## - TITLE STATEMENT | |
| Title | Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success |
| Statement of responsibility, etc. | Mike Schultz, John E. Doerr |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Hoboken, NJ |
| Name of publisher, distributor, etc. | John Wiley & Sons |
| Date of publication, distribution, etc. | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx, 332 p. : ill. ; 24 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing) |
| Topical term or geographic name entry element | Marketing |
| Topical term or geographic name entry element | Service industries - Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Doerr, John E |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | dba4eaeeac10000c2f80fe871b8e183b |
| 991 ## - | |
| -- | 119826 |
| Withdrawn status | Lost status | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| hbk | Anna Centenary Library | Anna Centenary Library | 09.10.2020 | 658.8 SCH | 128402 | 09.10.2020 | 09.10.2020 | English Books |