The big idea: why every company needs one (Record no. 396395)

MARC details
000 -LEADER
fixed length control field 00548nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191130s2009##################000#0#eng##
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781846682742
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2 JON
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Jones, Robert
245 ## - TITLE STATEMENT
Title The big idea: why every company needs one
Statement of responsibility, etc Robert Jones
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication London
Name of publisher Profile Books
Year of publication 2009
300 ## - PHYSICAL DESCRIPTION
Number of Pages ix, 230 p. ; 20 cm
500 ## - GENERAL NOTE
General note Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Public relations
991 ## -
-- 85005

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