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Managing marketing (Record no. 378204)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00697nam a2200205Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191130s2009##################000#0#eng## |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781856177177 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 SHE |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Nicolson, Francis |
| 245 ## - TITLE STATEMENT | |
| Title | Managing marketing |
| Statement of responsibility, etc | Richard Meek; Francis Nicolson; Andrew Sherratt; Chartered Institute of Management Accountants |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Oxford ; Boston |
| Name of publisher | Butterworth - Heinemann |
| Year of publication | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xiii, 269 p. : ill. ; 25 cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing -- Management -- Examinations -- Study guides |
| Topical Term | Marketingmanagement |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Meek, Richard |
| 991 ## - | |
| -- | 436601 |
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