The expressive organization : linking identity, reputation, and the corporate brand (Record no. 303827)

MARC details
000 -LEADER
fixed length control field 00869nam a2200253Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191130s2000##################000#0#eng##
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780198297796
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.285 SCH
245 ## - TITLE STATEMENT
Title The expressive organization : linking identity, reputation, and the corporate brand
Statement of responsibility, etc edited by Majken Schultz, Mary Jo Hatch, and Mogens Holten Larsen
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Oxford
Name of publisher Oxford University Press
Year of publication 2000
300 ## - PHYSICAL DESCRIPTION
Number of Pages xv, 292 p. : ill. ; 24 cm
500 ## - GENERAL NOTE
General note Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Branding (Marketing)
Topical Term Business communication
Topical Term Corporate image
Topical Term Corporations - Public relations
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hatch, Mary Jo
Personal name Holten Larsen, Mogens
Personal name Schultz, Majken
991 ## -
-- 83955
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Full call number Accession Number Price effective from Koha item type
        Anna Centenary Library Anna Centenary Library 15.10.2020 659.285 SCH 113066 15.10.2020 English Books

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