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The new public : professional communication and the means of social influence (Record no. 294390)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00818nam a2200253Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191130s1997##################000#0#eng## |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780521481465 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.2 MAY |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Mayhew, Leon H |
| 245 ## - TITLE STATEMENT | |
| Title | The new public : professional communication and the means of social influence |
| Statement of responsibility, etc | Leon H. Mayhew |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Cambridge |
| Name of publisher | Cambridge University Press |
| Year of publication | 1997 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xi, 332 p. ; 24 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references (p. 303-325) and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Communication - Social aspects |
| Topical Term | Influence (Psychology) |
| Topical Term | Manipulative behavior |
| Topical Term | Persuasion (Psychology) |
| Topical Term | Public relations |
| 991 ## - | |
| -- | 82266 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 15.10.2020 | 659.2 MAY | 231373 | 15.10.2020 | English Books |