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Customer relationship management (Record no. 254243)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00773nam a2200241Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191130s2011##################000#0#eng## |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788131505182 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.812 BAR |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Baran, Roger J |
| 245 ## - TITLE STATEMENT | |
| Title | Customer relationship management |
| Statement of responsibility, etc | Roger J. Baran, Robert J. Galka, Daniel P. Strunk |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Australia |
| Name of publisher | Cengage Learning |
| Year of publication | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 308 p. : ill. ; 26 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Customer relations - Management - Textbooks |
| Topical Term | Relationship marketing - Textbooks |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Galka, Robert J |
| Personal name | Strunk, Daniel P |
| 991 ## - | |
| -- | 217537 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 13.10.2020 | 658.812 BAR | 501568 | 13.10.2020 | English Books |