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Loyalty myths : hyped strategies that will put you out of business-- and proven tactics that really work (Record no. 236131)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00638nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191130s2006##################000#0#eng## |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780471743156 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8343 KEI |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Keiningham, Timothy L |
| 245 ## - TITLE STATEMENT | |
| Title | Loyalty myths : hyped strategies that will put you out of business-- and proven tactics that really work |
| Statement of responsibility, etc | Timothy L. Keiningham [et al.] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Hoboken, NJ |
| Name of publisher | John Wiley & Sons |
| Year of publication | c2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xvii, 254 p. : ill. ; 24 cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Customer loyalty |
| 991 ## - | |
| -- | 101187 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 13.10.2020 | 658.8343 KEI | 134425 | 13.10.2020 | English Books |