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Go-to-market strategy : advanced techniques and tools for selling more products, to more customers, more profitably (Record no. 196920)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00699nam a2200205Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191130s2002##################000#0#eng## |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780750674607 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 FRI |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Friedman, Lawrence G |
| 245 ## - TITLE STATEMENT | |
| Title | Go-to-market strategy : advanced techniques and tools for selling more products, to more customers, more profitably |
| Statement of responsibility, etc | Lawrence G. Friedman |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Amsterdam ; Boston |
| Name of publisher | Butterworth-Heinemann |
| Year of publication | 2002 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xii, 294 p. : ill. ; 24 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| 991 ## - | |
| -- | 114315 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Anna Centenary Library | Anna Centenary Library | 6TH FLOOR, B WING | 13.10.2020 | 658.8 FRI | 331315 | 13.10.2020 | English Books |