Developing business strategies (Record no. 148240)

MARC details
000 -LEADER
fixed length control field 00657nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191130s2001##################000#0#eng##
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780471064114
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012 AAK
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Aaker, David A
245 ## - TITLE STATEMENT
Title Developing business strategies
Statement of responsibility, etc David A. Aaker
250 ## - EDITION STATEMENT
Edition statement 6th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Hoboken, NJ
Name of publisher J. Wiley
Year of publication c2001
300 ## - PHYSICAL DESCRIPTION
Number of Pages xiv, 338 p. : ill. ; 24 cm
500 ## - GENERAL NOTE
General note Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing - Management
Topical Term Strategic planning
991 ## -
-- 170454
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Full call number Accession Number Price effective from Koha item type
        Anna Centenary Library Anna Centenary Library 12.10.2020 658.4012 AAK 129362 12.10.2020 English Books

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