APA
McGovern G., Norton R., . (2002). Content critical : gaining competitive advantage through high-quality web content. Upper Saddle River, NJ: Financial Times Prentice Hall.
Chicago
McGovern Gerry, Norton Rob, . 2002. Content critical : gaining competitive advantage through high-quality web content. Upper Saddle River, NJ: Financial Times Prentice Hall.
Harvard
McGovern G., Norton R., . (2002). Content critical : gaining competitive advantage through high-quality web content. Upper Saddle River, NJ: Financial Times Prentice Hall.
MLA
McGovern Gerry, Norton Rob, . Content critical : gaining competitive advantage through high-quality web content. Upper Saddle River, NJ: Financial Times Prentice Hall. 2002.