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Understanding the consumer

Szmigin, Isabelle

Understanding the consumer Isabelle Szmigin - Thousand Oaks, CA SAGE Publications 2003 - 202 p. : ill. ; 24 cm

Includes bibliographical references (p. 188-197) and index

ISBN: 9788178293325

ISSN: 2002111621

Subjects--Topical Terms:
Consumer behavior

Dewey Class. No.: 685.8342

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