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Media rules! : mastering today's technology to connect with and keep your audience

Reich, Brian

Media rules! : mastering today's technology to connect with and keep your audience Brian Reich, Dan Solomon - Hoboken, NJ J. Wiley & Sons c2008 - xxii, 230 p. ; 24 cm

Includes bibliographical references (p. 217-219) and index

ISBN: 9780470108888

ISSN: 2007024179

Subjects--Topical Terms:
Communication and technology
Globalization
Mass media

Dewey Class. No.: 302.2 REI

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Media rules! : mastering today's technology to connect with and keep your audience

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